An illustration of a line graphic shooting up out of a computer monitor, with a cloud of dollar signs at the top.If you weren’t already a successful blogger, odds are you wouldn’t be looking for information on monetizing your blog. So, first of all: congratulations on your hugely successful blog.

Now that you’ve got thousands of unique visitors every single day and more page views than you can even believe, it’s time to take the next step and quit your day job, right? Maybe! Plenty of people make their living with full-time blogging, and there’s no reason you can’t either. But like any other business you need to have the right revenue model if you want to be successful.

Many if not most people assume that monetizing their blog is synonymous with putting up ads. Ads are certainly one way to make money with your website, but they’re not the only one. They aren’t even a very good one. But before we go into why we think putting up ads on your blog is a mistake, let’s take a closer look at a much better alternative: premium content.   

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